Past, the Present, and Innovating the Future - UnderCover

Where we've been, what we've learned, and how we plan to bring it to market...

UnderCover president Dave Wells, and marketing director Jason Hutchens discuss humble beginnings to the recent release of the Elite and how UnderCover has revolutionized the tonneau cover industry. From the Classic black textured cover to our SE, FLEX, and LUX painted-to-match lids, we believe we have incorporated every feature YOU, the consumer, have asked for in YOUR truck bed cover moving into the future.